Fulham FC Announces Multi-Year Partnership with Arexa Tyres as Official Tyre Partner

London, October 2025 – Fulham Football Club have announced a new multi-year partnership with Arexa Tyres, who will become the Club’s Official Tyre Partner. The deal further enhances Fulham’s growing commercial portfolio as the club continues to strengthen its global presence in the Premier League.

Arexa Tyres Branding at Craven Cottage

Under the terms of the agreement, Arexa Tyres’ branding will be prominently displayed at Craven Cottage and integrated across Fulham’s official digital channels. This visibility will provide Arexa Tyres with an international platform to showcase its products to millions of fans worldwide, particularly as the brand seeks to expand its footprint in the competitive global tyre industry.

Fan Engagement and Exclusive Content

The partnership goes beyond traditional sponsorship, with Fulham and Arexa Tyres set to deliver fan engagement initiatives, interactive campaigns, and exclusive digital content. These activations will aim to connect supporters with the Arexa brand, while reinforcing Fulham’s commitment to offering unique experiences both on and off the pitch.

Statements from Fulham and Arexa Tyres

Jon Don-Carolis, Fulham FC Commercial Director, said: “We are delighted to welcome Arexa Tyres to the Fulham family. Their drive for international growth and performance reflects our own ambitions as a Club, and we look forward to working closely with them over the coming seasons.”

Korhan Korel, CEO of Arexa Tyres, added: “To partner with Fulham FC, London’s original football club, is a proud and significant moment for Arexa Tyres. Backed by over a century of expertise in the tyre industry, we wanted a partner that shares our commitment to heritage, performance, and community. Fulham’s values and prestigious platform in the Premier League provide the perfect stage to introduce Arexa to the world. We are incredibly excited to begin this global journey with the fans and the Club.”

About Arexa Tyres

Arexa Tyres is an emerging global tyre manufacturer built on more than 100 years of industry expertise. Known as a challenger brand, Arexa focuses on delivering innovation, safety, and high-performance solutions to drivers across diverse markets. The company’s international expansion strategy is supported by partnerships with world-class sports organisations, with Fulham FC marking a flagship entry into Premier League sponsorship.

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