Airbnb, Inc. is a global online marketplace for short-term lodging and tourism experiences, founded in 2008 by Brian Chesky, Joe Gebbia, and Nathan Blecharczyk in San Francisco, California, where the company remains headquartered. Originally launched as “AirBed & Breakfast,” the platform has grown into one of the most recognizable names in the travel and hospitality industry.
Airbnb is a publicly traded company on the NASDAQ under the ticker symbol ABNB. In FY 2023, Airbnb reported $9.9 billion in revenue and a net income of $4.8 billion, marking a strong rebound from pandemic disruptions. With over 150 million users and more than 7 million listings in 220+ countries and regions, Airbnb continues to reshape global tourism by providing unique, localized travel experiences.
Airbnb has strategically entered the sports sponsorship landscape to align its brand with cultural experiences and fan mobility. One of its most high-profile partnerships is with the International Olympic Committee (IOC), where Airbnb serves as a Worldwide Olympic Partner through 2028, offering travel solutions for athletes, fans, and staff during events like the Paris 2024 and LA 2028 Olympic Games.
In football, Airbnb has partnered with top leagues and clubs to promote fan travel and experiential tourism. The company has also activated digital campaigns tied to major football tournaments, leveraging influencer content and co-branded storytelling to engage global audiences. These marketing strategies combine Airbnb’s platform strengths with the emotional power of sport and travel.
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2025/2026
Airbnb - FIFA World Cup 2026
Start date: | 2025 |
End date: | 2026 |
Status: | Official alternative accommodation and Experiences booking platform |
Leagues and Tournaments: | FIFA World Cup 2026 |
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