Asahi

Asahi Group Holdings is a leading producer of beer and non-alcoholic beverages in Japan. Its headquarters are located in Sumida, Tokyo. As of 2023, Asahi ranks 593rd in the Forbes Global 2000 list of the largest companies in the world. The primary beer brand of the company is Asahi. Initially, Asahi Gold was the main beer brand from 1957 until the late 1980s, surpassing the original Asahi Draft formula, which is still in production today. However, since its introduction in 1987, Asahi Super Dry has become the company’s flagship beer brand.

Explore how Asahi Group Holdings amplifies its presence through strategic partnerships with various top football clubs, including Manchester City. As a versatile sponsor, Asahi Group Holdings harnesses both physical and digital assets to create a strong branding footprint across multiple teams each season.