Assaf

Founded in Saudi Arabia, Assaf Perfume is a new luxury fragrance brand that quickly gained attention in the Middle Eastern and international markets. The earliest edition of its perfumes launched in 2022, marking the brand’s entry into the high-end fragrance scene. Assaf Perfume collaborates with renowned perfumers, including Christian Provenzano, Chris Maurice, Hamid Merati-Kashani, and Dominique Moellhausen, to craft exclusive scents that cater to refined tastes.

To elevate its brand presence, Assaf Perfume has engaged in strategic sponsorships and partnerships, particularly within the sports and luxury lifestyle sectors. Collaborating with elite events and high-profile athletes and football coaches, like José Mourinho, Assaf Perfume seeks to enhance brand visibility among global luxury audiences. These partnerships align Assaf Perfume with the world of exclusive events, helping it connect with consumers who value both sophistication and innovation.

On SponsorsGo, you can explore details of the company’s current sponsorship deals and past partnerships, which include digital activations.