AXA

AXA, originally established as “Mutuelle de L’assurance contre L’incendie” in 1816, is a major global insurance company based in Paris, France. Throughout its history, AXA has evolved into one of the world’s foremost insurance and asset management groups, offering diverse products and services across multiple sectors including life, health, and property insurance. Known for its commitment to innovation in the insurance industry, AXA also emphasizes sustainable and responsible investing, positioning itself as a leader in global financial services.

Explore how AXA amplifies its presence through strategic partnerships with various top football clubs, including Liverpool FC. As a versatile sponsor, AXA harnesses both physical and digital assets to create a strong branding footprint each season.