Binance

Binance is a leading global cryptocurrency exchange founded in 2017 by Changpeng Zhao. Initially headquartered in China, the company later moved its operations to more crypto-friendly jurisdictions, with a current focus on decentralized headquarters, including Malta and Cayman Islands. Binance has grown to become one of the largest and most influential cryptocurrency platforms, offering services such as crypto-to-crypto trading, fiat-to-crypto trading, futures trading, and various blockchain financial products.

Financially, Binance’s trading volume consistently ranks among the highest in the cryptocurrency market. As of 2021, Binance was handling over $76 billion in daily trading volume. Binance has also expanded its ecosystem with the creation of the Binance Smart Chain (BSC), facilitating decentralized finance (DeFi) applications, non-fungible tokens (NFTs), and other blockchain innovations.

The brand has established itself as a global leader, forming significant sponsorship agreements with top football clubs and leagues, including Lazio FC and Cristiano Ronaldo. On SponsorsGo, you can explore details of the company’s current sponsorship deals and past partnerships, which include front-of-shirt sponsorships, stadium branding, and digital activations. Binance continues to leverage sports sponsorship as a tool to drive brand awareness and engage with global audiences, contributing to sustainability and innovation within the sector.