BJ88

BJ88 Betting Company Overview

BJ88 is an emerging online betting and gaming brand that has rapidly gained visibility across the Asian and international sports betting markets. Founded in 2020, BJ88 is headquartered in Manila, Philippines, and operates under an offshore gaming license issued by the Philippine Amusement and Gaming Corporation (PAGCOR). The platform offers a broad portfolio of services, including sports betting, live casino games, slot games, and virtual sports.

BJ88 is privately owned, and while the company does not publicly disclose financials, industry estimates suggest the brand is scaling quickly, with annual gross gaming revenue in the tens of millions USD, driven largely by mobile-first engagement, localized user interfaces, and partnerships with sports entities. BJ88 has focused on expanding into new markets with an aggressive digital acquisition strategy and a growing emphasis on brand partnerships.

BJ88 in Football Sponsorship and Global Brand Marketing

BJ88 has entered the global football sponsorship arena to enhance brand credibility and drive user growth in key markets. The company has signed partnerships with prominent football clubs, like AFC Bournemouth, leveraging LED stadium branding, front-of-shirt sponsorship, and digital content campaigns to reach a global audience of football fans.

These sponsorships allow BJ88 to connect with football enthusiasts in Asia, Europe, and Africa through co-branded promotions, influencer activations, and interactive betting campaigns around live matches. The company positions itself not just as a betting operator but as a tech-driven sports entertainment platform, aligning with clubs that have global fanbases and strong digital reach.

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