Boomerang Bet

Boomerang Bet, established in August 2023, is a global online gambling brand headquartered in Limassol, Cyprus. The platform offers a comprehensive suite of services, including sports betting, live casino games, and slots, catering to a diverse international audience.

In July 2024, Boomerang Bet expanded its brand visibility by becoming the official regional betting partner of AC Milan in Europe. This partnership underscores the company’s commitment to aligning with prestigious sports entities to enhance its market presence. Furthering its brand engagement, in August 2024, Boomerang Bet appointed Alisha Lehmann, a prominent footballer from Juventus and the Swiss national team, as a brand ambassador. These strategic collaborations highlight Boomerang Bet’s dedication to integrating sports marketing into its growth strategy.

In recognition of its rapid ascent in the industry, Boomerang Bet was honored with the Rising Star in Sport Betting award at the SBC Awards 2024. This accolade reflects the company’s innovative approach and significant impact within the sports betting sector.

While specific financial statements are not publicly disclosed, Boomerang Bet’s strategic partnerships and industry recognition indicate a robust financial foundation and a commitment to expanding its footprint in the global gambling market.

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