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Football Manager

Company profile
Description:

Football Manager: The Leading Football Simulation Game

Founded in 1992, Football Manager is a global leader in football simulation gaming, developed by Sports Interactive and published by SEGA. Headquartered in London, UK, the company has revolutionized the way football fans engage with the sport by allowing players to step into the shoes of a football manager and control every aspect of their team’s success.

Football Manager is one of the best-selling video game franchises, with over 20 million copies sold worldwide. The game has seen significant growth in both its player base and its business model, with annual releases generating substantial revenue. As a result, Football Manager has become a key player in sports gaming, with a global fan community and a significant presence in esports sponsorship and branding.

What makes Football Manager particularly appealing to the sports business, marketing, and sponsorship sectors is its ability to simulate realistic football management, attracting attention from clubs, sponsors, and brands seeking to engage with the football community in an innovative way. The game includes real-time data, official partnerships with major football leagues, and an extensive database of real-life players and clubs, making it an invaluable tool for brands seeking exposure within the football market.

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Contracts history:

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All date

2024/2025

Football Manager - Premier League

Start date: 2024
End date: 2028
Status: Official licensee
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