GOAT is a leading global marketplace for authentic sneakers, apparel, and accessories, founded in 2015 by Eddy Lu and Daishin Sugano. Headquartered in Culver City, California, GOAT has rapidly grown to become a major player in the fashion resale market. The platform is known for its strict authentication process, ensuring the legitimacy of every product, which has helped build trust among its users and set it apart in the competitive sneaker and streetwear industry.
GOAT’s financial trajectory has been impressive, with a valuation reportedly exceeding $3.7 billion as of 2021. The company has attracted substantial investment, allowing it to expand into new markets and categories, including luxury fashion. In 2021, GOAT further extended its reach by partnering with sports figures and brands, strengthening its presence in the sports and fashion sectors.
The brand has established itself as a global leader, forming significant sponsorship agreements with top football clubs and leagues, including Paris Saint-Germain (PSG). On SponsorsGo, you can explore details of the company’s current sponsorship deals and past partnerships, which include sleeve of shirt sponsorships, stadium branding, and digital activations. GOAT continues to leverage sports sponsorship as a tool to drive brand awareness and engage with global audiences, contributing to sustainability and innovation within the sector.
2023/2024
GOAT - Paris Saint-Germain
Start date: | 2022 |
End date: | 2025 |
Status: | Principal partner |
Leagues and Tournaments: | Ligue 1 |
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