Io Sono Friuli Venezia Giulia

Io Sono Friuli Venezia Giulia is a regional branding initiative launched by the Friuli Venezia Giulia region in Italy. Established in recent years as part of a broader effort to promote the region, this brand focuses on showcasing the rich culture, history, and unique products of the area. The initiative highlights the region’s excellence in sectors such as tourism, agriculture, and food production, and aims to attract both domestic and international audiences.

Headquartered in Udine, Friuli Venezia Giulia, the brand plays a pivotal role in marketing the region’s natural beauty, heritage, and world-class wine production. The financial aspect of the initiative is supported by both regional government investments and partnerships with local businesses, with a focus on sustainable development and economic growth through tourism and exports.

Notable partnerships include collaborations with football clubs like Udinese, media organizations, and cultural institutions to further the region’s visibility globally.