Kumho Tire

Kumho Tire Co., Inc. is a South Korean company that ranks among the top 20 largest tire manufacturers globally. Established in 1960 under the name Samyang Tire by businessman Pak Inchon in the city of Gwangju, South Korea. Since 2018, it has been a subsidiary of the Chinese tire conglomerate Doublestar.

Explore how Kumho Tire Co. amplifies its presence through strategic partnerships with various top football clubs, including Bayer 04 Leverkusen, Tottenham Hotspur FC, AC Milan. As a versatile sponsor, Kumho Tire Co. harnesses both physical and digital assets to create a strong branding footprint across multiple teams each season.