Macron

Macron is an Italian sportswear brand founded in 1971 and headquartered in Crespellano, Bologna, Italy. Originally focused on distributing American sportswear brands in Italy, Macron expanded into its own sportswear production by the late 1990s. The brand is known for supplying professional sports teams with high-quality apparel across various sports, including football, rugby, and basketball.

Macron has become one of the leading European brands in teamwear, known for its strong presence in football sponsorship. The company has partnered with numerous football clubs across Europe and beyond, providing official kits for clubs such as Bologna, Udinese, Crystal Palace and Real Sociedad. Macron’s unique selling point is its focus on customized sportswear that emphasizes both performance and style.

With continued growth, Macron reached a revenue of approximately €113 million in 2022, solidifying its position in the sports apparel market. The brand’s commitment to sustainability is evident through its use of eco-friendly materials in its products, positioning it as a modern and forward-thinking brand in the industry.