Malaysia Airlines is the national carrier of Malaysia, founded in 1947 under the name Malayan Airways Limited. Headquartered in Kuala Lumpur, the airline operates from its primary hub at Kuala Lumpur International Airport (KLIA). Malaysia Airlines is a member of the Oneworld alliance and serves over 60 international destinations across Asia, Europe, the Middle East, and Australia.
Financially, the airline has faced challenges in recent years, including restructuring efforts following the tragic losses of flights MH370 and MH17. Despite these setbacks, Malaysia Airlines continues to be a key player in the global aviation industry, supported by the Malaysian government and ongoing efforts to modernize its fleet and services.
The brand has established itself as a global leader, forming significant sponsorship agreements with top football clubs and leagues, including Manchester United (MUFC). On SponsorsGo, you can explore details of the company’s current sponsorship deals and past partnerships, which include stadium branding, and digital activations. Malaysia Airlines continues to leverage sports sponsorship as a tool to drive brand awareness and engage with global audiences, contributing to sustainability and innovation within the sector.
2023/2024
Malaysia Airlines - Manchester United
Start date: | 2024 |
Status: | Official commercial airline |
Leagues and Tournaments: | Premier League |
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