P&O Cruises

P&O Cruises, a pioneering company in the cruise industry, was established in 1837 and is headquartered in Southampton, England. It stands as the oldest cruise line in the world, originally operating as the Peninsular & Oriental Steam Navigation Company. Over the years, P&O Cruises has grown into a prominent brand known for its luxurious ships and exotic travel destinations. The company offers a wide range of cruise options, targeting both seasoned and first-time cruisers with an array of onboard amenities, dining experiences, and entertainment.

Explore how P&O Cruises amplifies its presence through strategic partnerships and sponsorships with various top football clubs including Southampton FC. As a versatile sponsor, P&O Cruises harnesses both physical and digital assets to create a strong branding footprint across multiple teams each season.