Trivago

Trivago is a leading global travel metasearch engine, founded in 2005 and headquartered in Düsseldorf, Germany. The company specializes in helping users compare hotel prices from various booking sites, offering a comprehensive range of accommodation options worldwide. As of 2023, Trivago operates in over 190 countries, providing services in 33 languages, making it one of the largest platforms for hotel search and comparison. The majority of Trivago’s shares are owned by the American travel company Expedia Group.

Trivago became publicly traded on the NASDAQ stock exchange in December 2016, under the ticker symbol TRVG. In 2022, the company reported revenues of approximately €260 million. Trivago’s innovative business model generates income through cost-per-click advertising, where hotel booking platforms pay for user clicks on their listings.

The brand has established itself as a global leader, forming significant sponsorship agreements with top football clubs and leagues, including Chelsea FC. On SponsorsGo, you can explore details of the company’s current sponsorship deals and past partnerships, which include stadium branding, and digital activations. Trivago continues to leverage sports sponsorship as a tool to drive brand awareness and engage with global audiences, contributing to sustainability and innovation within the sector.

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