Volvo was established in 1927 and initially focused on making cars. Over time, they branched out into various other industries. Volvo Cars, a car manufacturing division also located in Gothenburg, was a part of AB Volvo until 1999 when it was acquired by the Ford Motor Company. Since 2010, Volvo Cars has been under the ownership of the automotive company Geely Holding Group. Both AB Volvo and Volvo Cars use the same logo and collaborate on managing the Volvo Museum in Gothenburg, Sweden.
Explore how Volvo amplifies its presence through strategic partnerships with various top football clubs, including Inter Milan, Real Betis. As a versatile sponsor, Volvo harnesses both physical and digital assets to create a strong branding footprint across multiple teams each season.
2024/2025
Volvo - Real Betis
Start date: | 2022 |
End date: | 2024 |
Status: | Main sponsors |
Leagues and Tournaments: | La Liga EA Sports |
2023/2024
Volvo - Real Betis
Start date: | 2022 |
End date: | 2024 |
Status: | Main sponsors |
Leagues and Tournaments: | La Liga EA Sports |
Volvo - Atalanta
Start date: | 2015 |
Status: | Official automotive sponsor |
Leagues and Tournaments: | Serie A |
Volvo - Inter Milan
Start date: | 2007 |
Status: | Official car partner |
Leagues and Tournaments: | Serie A |
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