eToro joins Bayer 04 Leverkusen in multi-year partnership

On September 2, 2024, Bayer 04 Leverkusen announced its partnership with eToro, a well-known trading and investment platform. The partnership will run until June 30, 2026, with eToro becoming a Premium Partner for the German football club.

This collaboration will provide eToro with significant branding opportunities at Bayer Leverkusen’s BayArena, including exposure on partner boards in the Mixed Zone, and during pre- and post-match press conferences. eToro’s branding will also appear on the stadium’s rolling LED boards during matches and on Bayer 04’s digital platforms, such as the club’s official app, where eToro will serve as the presenter of the fixture schedule.

Additionally, eToro will engage with fans through digital initiatives and have access to VIP hospitality tickets at Leverkusen’s home matches, offering unique experiences to its users and clients.

Founded in 2007, eToro has grown into a global trading platform with over 38 million registered users. The platform allows users to trade and invest in a variety of financial instruments, including stocks, ETFs, currencies, and commodities.

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