Contract details
Start date:
End date:
Status:
2020
2021
Main partner
Inventory:
Leagues and Tournaments:
Front of shirt
BetVictor Becomes Fulham FC’s Main Team Partner in 2020
On September 7, 2020, Fulham Football Club announced a partnership with global gaming brand BetVictor, making the company the Main Team Partner until the summer of 2022.
This agreement included:
- Front-of-shirt sponsorship for the First Team and Women’s Team.
- Prominent BetVictor branding on matchdays at Craven Cottage, as well as across the club’s digital platforms, including the official website and social media.
BetVictor, an established name in the sports betting and casino industry with over 70 years of history, brought its expertise in innovative campaigns and proprietary technology to the partnership. The deal aimed to capitalize on the Premier League’s global viewership of over 3 billion people annually, offering BetVictor extensive exposure.
Early Termination After Fulham’s Relegation
Despite the initial two-year agreement, the partnership ended prematurely following Fulham’s relegation from the Premier League at the conclusion of the 2020/21 season. The club’s return to the Championship marked the end of its collaboration with BetVictor.
On July 27, 2021, Fulham FC announced World Mobile as its new Principal Partner for a three-year period, beginning with the 2021/22 season. World Mobile, known for its innovative approach to renewable energy, the sharing economy, and blockchain technology, took over as the front-of-shirt sponsor, signaling a new chapter in the club’s sponsorship strategy.
Stay updated with the latest sponsorship news. Follow SponsorsGo on social media: