Arsenal FC Signs Global Partnership with Coca-Cola as Official Soft Drinks Partner

London, August 2025 – Arsenal Football Club has announced a new two-year global partnership with Coca-Cola, making the world’s most iconic beverage company the club’s Official Soft Drinks Partner. The agreement will see Coca-Cola’s portfolio of brands integrated across Emirates Stadium and fan experiences worldwide.

Coca-Cola Beverages at Emirates Stadium

As part of the partnership, Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Fanta, Fanta Zero, Sprite, Sprite Zero, Oasis, and Schweppes will be available at men’s and women’s matches at Emirates Stadium. Supporters in North London and beyond will enjoy the company’s full range of drinks on matchdays, reinforcing the fan experience both inside and outside the stadium.

Fan Engagement and Digital Activations

The collaboration goes beyond refreshment. Arsenal and Coca-Cola will launch a series of fan-focused activations designed to create memorable experiences, including:

• Exclusive giveaways for match-going supporters and international fans.
• Digital campaigns across Arsenal’s global platforms to engage Gooners worldwide.
• Community initiatives aimed at connecting local supporters and strengthening Arsenal’s global fanbase.

Club and Brand Leaders on the Partnership

Juliet Slot, Chief Commercial Officer at Arsenal FC, said: “We are proud to welcome Coca-Cola into the Arsenal family. Their presence at Emirates Stadium and our digital channels will help us deliver unique experiences for Gooners everywhere. This partnership is about more than matchday drinks – it’s about bringing our fans closer to the club, both in Islington and across the world.”

Javier Meza, President of Marketing, Europe at Coca-Cola, added: “Arsenal is an iconic football club with a passionate global following. Through this partnership, we aim to deepen our connection with supporters by offering both refreshment and unforgettable fan experiences. Together, we look forward to celebrating football moments on and off the pitch.”

Strengthening Coca-Cola’s Football Presence

This deal builds on Coca-Cola’s existing sponsorship with the Premier League, where it already serves as an Official Partner. The new agreement with Arsenal reinforces Coca-Cola’s commitment to football in the UK and globally, ensuring the brand remains at the heart of matchday culture.

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