July 2025 – Como, Italy – Como 1907 has officially announced a new partnership with renowned Roman fashion house Brioni, bringing high-end Italian tailoring into the world of football. This collaboration highlights the shared values of both institutions: heritage, elegance, innovation, and a commitment to excellence.
The partnership bridges the refined craftsmanship of Brioni with the ambitious sporting identity of Como 1907, a club rapidly gaining global attention for its cultural and competitive rise.
As part of the new agreement, Como 1907’s players will wear custom-designed Brioni outfits for the 2025–2026 football season. The look debuts with a striking double-breasted navy suit crafted in Solaro fabric and complemented by the iconic Trama navy cotton polo.
This attire combines timeless aesthetics with contemporary sophistication, showcasing the attention to detail and artisanal mastery that define Brioni’s menswear legacy.
Beyond providing official teamwear, the collaboration will include a range of co-branded activations and seasonal events designed to celebrate the growing intersection between sport and fashion. These initiatives aim to strengthen the connection between global luxury and the football community.
By joining forces, Brioni and Como 1907 are not only reinforcing their Italian roots but also elevating the way football clubs express their identities off the pitch.
The collaboration reflects a wider trend of luxury fashion aligning with elite sports institutions. For Como 1907, partnering with Brioni is both a cultural statement and a step toward establishing the club as a lifestyle brand with international reach.
Brioni, with decades of experience dressing global leaders and tastemakers, sees in Como a club that embodies passion, ambition, and refinement – values that align seamlessly with the Maison’s vision.
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