Emporio Armani Becomes SSC Napoli’s New Formal Wear Partner

Naples, September 2025 – SSC Napoli have announced a new five-year partnership with Emporio Armani, naming the brand as the club’s official formal wear partner for the 2025/26 season and beyond. The collaboration will debut on 17 September, ahead of Napoli’s first European fixture of the season against Manchester City.

From the Pitch to Formal Occasions

Under the agreement, Emporio Armani has designed a bespoke clothing line for Napoli’s players, staff, and officials to wear off the pitch during domestic and international travel, as well as at formal occasions. The wardrobe reflects the brand’s blend of comfort, elegance, and dynamism, featuring:

– Formal suits with ties
– T-shirts and pullovers with a practical cut
– Rucksacks, beauty cases, and trolley bags
– Classic navy-blue garments enriched with leather patches and embroidery celebrating the club’s iconic sky blue

Extending the Armani-Napoli Connection

This agreement extends the ongoing collaboration between Napoli and EA7 Emporio Armani, which has served as the club’s technical sponsor since 2020. With this new partnership, the relationship evolves beyond on-pitch apparel to include official formal wear, further strengthening the bond between two of Italy’s most iconic names.

Italian Excellence and Shared Identity

The partnership between Emporio Armani and SSC Napoli reflects a shared commitment to style, tradition, and excellence. By combining high fashion with elite football, the deal highlights how two globally respected Italian brands are working together to celebrate identity and sophistication, both on and off the field.

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