Hellas Verona Partners with Compass Group Italia to Enhance Food & Beverage Services at Stadio Bentegodi

Verona, September 2025 – Hellas Verona FC has announced a multi-year partnership with Compass Group Italia, a global leader in food & beverage services, to manage all bars and refreshment points at the iconic Stadio Marcantonio Bentegodi. The collaboration is designed to modernise facilities, expand food and drink options, and significantly improve the matchday fan experience.

Modernisation and Innovation at the Bentegodi

The agreement includes the renovation of more than 18 kiosks, stands, and beer points across the stadium, supported by a workforce of over 130 staff members. A new QR Code ordering system has also been introduced, allowing fans to order quickly and conveniently, reducing waiting times and ensuring a smoother service.

Compass Group Italia was chosen after an international selection process, underlining Hellas Verona’s ambition to raise the quality of its matchday services. The new set-up also features an expanded food offering and draft beer service, ensuring greater choice and variety for fans compared to previous seasons.

A Global Partner with Proven Expertise

Compass Group Italia, part of Compass Group PLC, brings international expertise, managing catering services at major sports venues including the Tottenham Hotspur Stadium (UK), Aviva Stadium (Ireland), and Amsterdam Arena (Netherlands). With its global experience and strong local roots, Compass aims to set new standards of quality, variety, and innovation at the Bentegodi.

“For our Club, it is essential to continue innovating and improving the matchday experience for our supporters,” said Italo Zanzi, Executive President of Hellas Verona. “This partnership with Compass Group Italia brings efficient, high-quality services to the Bentegodi, making them the ideal partner for this project.”

Alessandro Pirinoli, Managing Director of Compass Group Italia, added: “We are proud to join Hellas Verona in this long-term partnership. The Bentegodi is not just a stadium – it is a symbol of passion, identity, and community. Our goal is to elevate the fan experience with modern, sustainable, and high-quality food & beverage services, drawing on best practices from Italy and abroad.”

About Compass Group Italia

Founded over 50 years ago, Compass Group Italia SpA provides food services and support solutions to private companies and public institutions. With operations in Business & Industry, Healthcare, Education, Sport & Leisure, and Support Services, Compass places strong emphasis on sustainability, food safety, and employee wellbeing. Part of Compass Group PLC, the company operates in 30 countries, employs more than 580,000 people worldwide, and reported revenues of $42.2 billion in 2024.

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