Inter Milan and BYD Launch Multi-Year Global Partnership Focused on Sustainable Mobility

Appiano Gentile, July 2025 – Inter Milan has officially announced a landmark partnership with BYD (Build Your Dreams), a global leader in electric vehicle technology. The agreement names BYD as the club’s new Global Automotive Partner, uniting two brands committed to innovation, excellence, and sustainability over the next three seasons.

We’re proud to announce a landmark partnership between BYD Group and FC Internazionale Milano.

As Inter’s new Global Automotive Partner for the next three seasons, we’re teaming up with one of the world’s most iconic football clubs to bring together innovation, passion, and… pic.twitter.com/IxyKnFmo2Q

— BYD (@BYDCompany) July 21, 2025

Inter and BYD Unite for a Future of Sustainable Innovation

The announcement took place at the heart of Inter’s operations – the BPER Training Centre – where BYD’s leadership team was welcomed by Inter executives, including Club Chairman and CEO Giuseppe Marotta and Chief Revenue Officer Giorgio Ricci. Representing BYD were Executive Vice President Stella Li, Special Advisor for Europe Alfredo Altavilla, and Country Manager for Italy Alessandro Grosso.

The launch event also featured the unveiling of BYD’s cutting-edge vehicles: the Denza Z9 GT and the Sealion 7, both representing BYD’s technological leadership in electric and plug-in hybrid mobility.

From Clubhouse to Global Roadmap: What’s Included in the Partnership

• BYD will provide around 70 vehicles – fully customized in Nerazzurri branding – to Inter’s first-team players, coaching staff, and senior executives.
• Select models will be released to the public in limited Inter-themed editions, giving fans an opportunity to drive the same cars as their football heroes.
• BYD and Inter will collaborate on global marketing campaigns and content creation via the Inter Media House, highlighting sustainability and shared values through football.

Leadership Comments: Innovation Meets Performance

Giuseppe Marotta, Inter Chairman & CEO:

“This partnership marks the beginning of an important collaboration between two ambitious organizations. Inter and BYD both believe in sustainable development, relentless improvement, and bold innovation. We’re proud to welcome BYD as part of our journey.”

Stella Li, BYD Executive Vice President:

“We’re excited to partner with Inter Milan, a club with deep roots and a global following, including in China. Our shared belief in building dreams – through technology, teamwork, and sustainability – forms the foundation of this collaboration.”

Giorgio Ricci, Inter Chief Revenue Officer:

“This agreement goes far beyond brand exposure. It’s about creating impactful, forward-looking projects. Innovation is the core of our shared mission – both in automotive technology and in redefining what football partnerships can achieve.”

Alfredo Altavilla, BYD Special Advisor for Europe:

“Inter offers a powerful platform for connecting with global audiences. The models presented today – the Sealion 7 and Denza Z9 GT – will soon be in the hands of Inter players and fans, combining BYD’s engineering with the passion of the Nerazzurri.”

DENZA Brand to Debut in Europe with Inter Milan

As part of the broader strategic plan, BYD will introduce its premium brand, DENZA, to European markets – beginning with the delivery of the first Denza Z9 GT models to Inter Milan players. The collaboration also includes joint content production, exclusive product placements, and interactive fan experiences across Europe, Asia, and beyond.

Stay updated with the latest sponsorship news. Follow SponsorsGo on social media:

• X
• Facebook
• Telegram