Valencia, October 2025 – Valencia CF has announced a new partnership with Pascual Martí Electrodomésticos, naming the company as an Official Partner for the 2025/26 season. The collaboration unites two of the most established institutions in the Valencian Community, both deeply rooted in values of tradition, commitment, and proximity to their people.
With more than 50 years of history, Pascual Martí has become one of the region’s leading distributors of household appliances and technology. Known for its combination of personalised customer service, innovation, and strong local identity, the company naturally aligns with Valencia CF’s philosophy as a club that embodies the spirit of its fans and local community.
Through this agreement, Pascual Martí and Valencia CF will launch a series of initiatives designed to bring the brand closer to fans and strengthen the bond with Valencianismo. The campaign will include fan engagement activities, in-store promotions, and collaborative events celebrating the values both entities share: passion, dedication, and authenticity.
The partnership highlights the natural connection between Valencia CF’s legacy and Pascual Martí’s philosophy. For more than half a century, the retailer has successfully combined innovation with tradition, offering families in the Valencian Community not only appliances and technology but also a sense of belonging to a trusted local brand. This approach reflects the way Valencia CF continues to bridge history with modern ambition on and off the pitch.
By joining forces with Valencia CF, Pascual Martí reinforces its role as a long-standing supporter of Valencian families, while also stepping into the world of sport sponsorship. For Valencia CF, the agreement adds a new trusted partner in a season that celebrates both heritage and the future.
This collaboration represents more than a sponsorship deal – it is a shared journey rooted in passion for the region. As Valencia CF enters the 2025/26 season, Pascual Martí becomes a key partner, supporting the club while deepening its relationship with Valencian families through sport, community, and tradition.
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