Description:
Since its foundation in 1957, Al Hilal has become one of the most successful football clubs not only in Saudi Arabia, but in the entire Asia. The club museum is full of all possible trophies, from many league titles to national cups to AFC Champions League trophies. You name it, they got it! Al Hilal holds many national and continental records and is one of the cornerstones of football in the region. That’s why the nickname ‘The Boss’ fits the club perfectly.
Al Hilal’s home is the city of Riyadh. Also located there is the club’s stadium – Kingdom Arena, which can hold up to 30,000 football fans.
The database below provides valuable insights into the organizations that maintain a significant branding presence through their sponsorship and partnership agreements with Al Hilal. It highlights how these sponsors and partners effectively utilize both physical and digital assets to enhance their visibility across the men’s and women’s teams each season.
Key Aspects Include:
– Branding Visibility: How sponsors and partners leverage physical assets such as the front of the shirt, sleeves of team kits, training wear, stadium signage, and matchday materials.
– Digital Engagement: Strategies used by sponsors to maximize their presence through digital platforms, social media, and online content.
– Seasonal Impact: The evolving nature of sponsorships and partnerships and their role in shaping the branding landscape for Al Hilal’s men’s and women’s teams.
2023/2024
Al Hilal - Savvy
Start date: | 2023 |
Status: | Key partner |
Leagues and Tournaments: | Saudi Pro League |
Al Hilal - Puma
Start date: | 2023 |
End date: | 2028 |
Status: | Partner |
Leagues and Tournaments: | Saudi Pro League |
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