Allianz

Allianz is a global financial services company founded in 1890 in Munich, Germany, where it is still headquartered. Allianz operates primarily in the sectors of insurance and asset management, making it one of the world’s leading insurers. The company offers a wide range of services, including life, health, property, and casualty insurance, alongside investment management. As of 2023, Allianz reported annual revenue exceeding €152 billion, showcasing its substantial market presence.

Allianz is also widely recognized for its involvement in sports sponsorship, particularly with its naming rights for some of the world’s most iconic stadiums, including the Allianz Arena in Munich, home to FC Bayern Munich, and Allianz Stadium in Turin, Italy, home to Juventus. The brand is a prominent sponsor in football, Formula 1, and Paralympic sports, reflecting its strategy of connecting with global audiences through high-profile sports partnerships.

The company’s commitment to sustainability and innovation also plays a key role in its operations, as it focuses on ESG (Environmental, Social, and Governance) initiatives across its global businesses.