Boulanger, a prominent French enterprise, distinguishes itself through its extensive array of household appliances, electronics, and home essentials. Established in 1954 by Étienne and Louis Boulanger, the company has curated a diverse product range, encompassing everything from essential kitchen appliances to cutting-edge gadgets and stylish home accessories. In addition to retail offerings, Boulanger extends its services to include installation and maintenance support for appliances, ensuring customer satisfaction and convenience. Today, Boulanger stands as a cornerstone of the French retail landscape, catering to the needs of millions of customers across the nation and solidifying its position as a leader in the household appliance sector.
Explore how Boulanger amplifies its presence through strategic partnerships with various top football clubs, including LOSC Lille, RC Lens, Olympique de Marseille. As a versatile sponsor, Boulanger harnesses both physical and digital assets to create a strong branding footprint across multiple teams each season.
2023/2024
Boulanger - LOSC Lille
Start date: | 2016 |
End date: | 2026 |
Status: | Principal partner |
Leagues and Tournaments: | Ligue 1 |
Boulanger - Lens
Start date: | 2015 |
Status: | Premium partner |
Leagues and Tournaments: | Ligue 1 |
Boulanger - Olympique de Marseille
Start date: | 2015 |
End date: | 2026 |
Status: | Premium partner |
Leagues and Tournaments: | Ligue 1 |
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