Contract details
Start date:
Status:
2024
Official energy partner
Leagues and Tournaments:
Juventus Teams Up with Enel to Advance Sustainability in Football
Juventus has officially named Enel as its Official Energy Partner, aligning two major Italian entities with a shared focus on sustainability and innovation. The partnership, which begins with the 2024/25 season, reflects a joint ambition to integrate renewable energy solutions into the world of professional football.
Starting 19 August 2024, Enel’s presence will be visible throughout Juventus’ home matches at the Allianz Stadium, including:
- LED advertising boards along the pitch
- Giant screens
- Media backdrops for pre- and post-match interviews
This visibility extends across both Serie A and Coppa Italia home fixtures, connecting fans with one of Italy’s leading energy providers.
💡 La Juventus unisce le forze con @EnelGroupIT che diventa nuovo Official Energy Partner del Club 🤝⚪⚫
— JuventusFC (@juventusfc) August 1, 2024
Presenting Enel’s Clean Energy Solutions to Juventus Fans
Through the collaboration, Enel will introduce its portfolio of energy products and services to Juventus supporters, aiming to raise awareness about Italy’s ongoing energy transition. Fans will have opportunities to explore sustainable technologies integrated into their daily lives, bridging the gap between football and environmental consciousness.
Executive Statements Emphasize Shared Vision
Francesco Calvo, Juventus Managing Director of Revenue & Institutional Relations, stated:
“We’re proud to partner with Enel, a globally respected Italian company. This alliance supports our daily commitment to sustainability and reflects our shared ambition to meet future challenges responsibly.”
Nicolò Mardegan, Enel’s Head of External Relations, added:
“Becoming Juventus’ energy partner is a great achievement. Both Enel and Juventus are driven by innovation and national pride. We look forward to delivering cleaner, smarter energy to fans and contributing to Italy’s energy independence.”
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