Everton confirms Red Bull as official energy drink partner

On September 6, 2024, Everton Football Club announced a new partnership with Red Bull, the world’s leading energy drink brand. Under this multi-year agreement, Red Bull will become the club’s official energy drink partner.

Everton has confirmed a deal that will see the world’s biggest energy drink company, @RedBullUK, become the Club’s new ‘Official Energy Drink Partner’. 🔵⬇️

— Everton (@Everton) September 6, 2024

Branding and engagement opportunities

As part of the collaboration, Red Bull’s distinctive branding will be prominently displayed across Everton’s Finch Farm training complex and at matchday venues. The brand will be visible on bottle carriers, bottle coolers, and ice boxes during training sessions and fixtures, providing significant exposure. Fans will also see Red Bull’s logo on big screens and LED displays at Goodison Park, with this visibility set to expand to Everton’s new stadium at Bramley-Moore Dock starting from the 2025/26 season.

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