Borussia Dortmund and Konami Announce Premium Gaming Partnership with eFootball

Tokyo, July 2025 – Borussia Dortmund has officially re-entered into a strategic partnership with Konami Digital Entertainment, naming the Japanese gaming giant as the club’s new Premium Partner. The announcement took place during the “eFootball™ World Festival” in Tokyo, marking a renewed alliance between the German football powerhouse and one of the leading names in digital football simulation.

Return to the Virtual Pitch: BVB Rejoins the eFootball™ Universe

After a previous collaboration that ended in 2018, Borussia Dortmund and Konami are once again joining forces, aiming to bridge the gap between real-life football and its virtual counterpart. The new partnership ensures an elevated level of immersion for gamers and BVB fans alike, with enhanced gameplay authenticity and unique content experiences.

What Fans Can Expect from the New Borussia Dortmund x eFootball™ Partnership

• Full Club Integration: Borussia Dortmund’s players, kits, and official identity will be featured exclusively in eFootball™, providing lifelike visuals and animations.

• Signal Iduna Park Digitized: The club’s iconic home stadium will be digitally recreated within the game, offering players an authentic matchday experience.

• Legends and Content Creators: Former club legends and popular digital creators will participate in fan engagement activations and special in-game events.

• Global Outreach: The collaboration aims to reach a global fanbase by integrating BVB’s presence into the growing world of virtual football.

Club and Brand Leaders on the Partnership

Carsten Cramer, CEO of Borussia Dortmund:

“We’re thrilled to reunite with Konami through the eFootball™ franchise. Virtual football plays a major role in fan culture today, especially among younger audiences. By bringing BVB into the game world with full authenticity, we’re offering all Black and Yellow supporters worldwide a deeper, more immersive connection with the club.”

Shinji Namekawa, President of Konami Digital Entertainment B.V.:

“We are proud to welcome Borussia Dortmund back to the eFootball™ family. The club’s rich history, iconic Signal Iduna Park, and passionate supporters make it a perfect fit for our vision of realism and integrity in football gaming. We look forward to building something extraordinary together.”

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